Create.
Compete.
Win.

Rakuten and CANVVS present a US, UK and European sneaker design challenge, dedicated to recognizing and celebrating under-represented creators.

WORLD-CLASS JUDGES

The panel brings together leaders from sport, music, design, and entrepreneurship – including Four-time NBA Champion, Two-time NBA MVP – Stephen Curry, entrepreneur Gary Vaynerchuk, Black Eyed Peas’ Taboo, and world-renowned sneaker artists Nikki Knight and Dan Gamache.

'25 Timeline
Applications Open +

Apply for the chance to be selected to design a custom sneaker.

Submissions Reviewed +

Shortlisting the Top 100 will begin. Make you sure you follow us on our social platforms and sign up to our email notifications to be updated.

Customising +

The Top 100 selected applicants will receive their Under Armour x Stephen Curry Packages and customizing can commence.

FINALE BROADCAST SHOW +

The winner will be announced at the Finale Show. The Top 6 Finalists will be invited to attend.

Reasons
to enter
1 GET Recognized
GET Recognized

Whether you are a seasoned pro or just getting started, everyone is welcome to apply - entering gives you the chance to gain real exposure, connect with a wider audience, and earn recognition in one of the fastest-growing creative industries. This is about opening doors, building your brand, and being seen by the people who influence culture.


2 Free and Easy
Free and Easy

100 creators progress through the selection round to qualify for entry. Shortlisted contestants are sent a competition pack with a pair of Curry 1 Low FloTro sneakers to customise. Each of the 100 also qualify for a free profile on the coveted CANVVS platform where they can sell their competition sneakers, other designs and promote their portfolios.


3 Streamed Globally
Streamed Globally

For the 6 lucky finalists, you will get to travel to San Fransico and showcase your sneaker in front of sporting legend Stephen Curry and top industry leaders like Gary Vee in a first-of-its-kind, globally broadcast judging show. The 6 finalists will have their travel and accommodation provided. This show will highlight their creativity, craft, and personal story to a worldwide audience with world-class judges.


4 Win $10,000
Win $10,000

The top creator will receive a $10,000 design fee and have the opportunity to create their own sneaker design with a limited edition drop. This is the time to Take Your Shot!


Sign Up To
CANVVS For Free

Register today and join the world’s most influential custom sneaker community. Stay up to date with latest news, events and exclusive drops.